Dive into the immersive world of memory challenges with our innovative memory game!
Overview
memdaily is a daily memory app that helps users warm up their brains every morning. I designed this project in a group for my Human Factors and Information Seek & Use class's final project.
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Timeline: 14 weeks
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Approach: User-Centered Design
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Tools: Adobe XD, Adobe Express
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Challenge: Many students find it difficult to stay awake during their morning classes. This app will provide a way to warm up their brains beforehand, so they're able to focus better.
User Research
Competitor Analysis
We started by analyzing the two most popular memory apps to gain a feel for what's already in the market.
​Braindom: The pain points we found were its generic progression system, its distracting ads, and its lack of a consistent theme. Some features we want to implement are its high learnability and efficiency. We noticed that it was easy to move from page to page and accomplish basic functions.
Elevate: The pain points were having limited free options and over-selling their subscription package, which we accidentally clicked on a few times. Overall, we were satisfied with the app's learnability, and efficiency, and didn’t come across many other errors.
User Interviews
We interviewed a total of six college students to understand our user's needs. We were able to develop an understanding of what to include in our project. Some of these included:
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Simple Design:
After looking at some competitors, it was clear that a simple design would be the best choice. The game requires the user's full focus, and extra elements would be too distracting. -
Challenging:
Users felt it important to have the games individually tailored, so they'd be challenging for everyone. This would ensure that the game succeeds in warming up each user's brain.​
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Extra Features:
Users expressed interest in having a "share" feature in the game to send their results to friends. They were also interested in a "brain information" page to gain knowledge on other ways to improve their brain health.
User Persona
Prototype
We started with pen and paper prototypes, focusing on the home, start, game, and score page.
Low-Fidelity Prototype
Next Iteration Prototype
Our next step was to create a high-fidelity prototype with Adobe XD.
Feedback from classmates and our instructor included: adding an accent color (it was too green-heavy), increasing the text size, and including less white space.
Final Project
After this process, we were able to create an app that users can easily navigate and enjoy. The app is a three-level card-matching game, that is timed and becomes more difficult after each level. Users can share their results with friends and learn about ways to improve their brain health.
Overall, the app helps stimulate the users brain, improving their focus in class. It also provides them with beneficial information on how to improve brain health.
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After the course, I went back and redesigned the app, using the final critique received from the course instructor and classmates.
This is the result:
High-fidelity Prototype
